Project Dogtag exists to honor the uncelebrated. We bring stories of forgotten courage back to light.

Our first drop, "ONE ORDER, NO RETURN," is dedicated to the story of Lt. John R. Fox. This limited collection is not just apparel; it is a reminder of valor, a vessel for a story that deserves to be carried forward.

This inaugural drop is limited to 500 pieces.

To thank you for joining this mission from the start, sign up below to receive a 35% discount code and early access on November 24th.